Robert Spears helps organizations utilize digital media and technologies to produce measurable business results. He specializes in: interactive marketing, business strategy, content design and development, and analytics. Mr. Spears' current media clients include: MIT's Technology Review; Stanford Social Innovation Review; Council on Foreign Relations (parent of Foreign Affairs); and Kid Scoop, an award-winning Newspaper-in-Education feature. He is also a columnist for, the leading website covering the economic developments of emerging digital media, and is an active industry speaker, having participated at conferences such as Stanford Professional Publishing Courses, Jupiter Media, and Seybold. Previously, Mr. Spears was Online General Manager and Chief Strategist for Business 2.0 until its acquisition by Time Warner. Under his direction, was selected by IDC, a leading technology research firm, as a best-practice ROI case-study. Before B2.0, he was Online Product Manager at Red Herring, where he was responsible for several successful online features, most notably their IPO Calendar. Before his migration to digital media, Mr. Spears worked for several high-tech startups over a ten-year period in roles ranging from software engineer to product manager. He has an MBA from the Haas School of Business, University of California at Berkeley and a B.S. in Computer Science from the University of Maryland.

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